Who is Myke Towers??

Written on 09/10/2020
Tito Knoise

Myke Towers is an urbano songwriter and rapper from Puerto Rico. He established himself in 2014 with help from Young Kingz Entertainment (precipitating his name change from Mike Towers in 2017 to reflect the first two letters of the company in homage). His flow ranges from slow, moody, and monotonal to expressive, quick, and reedy. That diversity has served him well. Since releasing his charting debut mixtape El Final del Principio in 2016 (it peaked at 12 on the Latin Rhythm albums list), he has become a noted collaborator with artists ranging from Farruko and Becky G to Bad Bunny and Piso 21.

Towers was born in Puerto Rico in 1994. Interested in music from his early teens, Drake proved a primary influence. In 2013, he joined the Young Kingz roster, which nurtured him under its umbrella. A year later he began posting freestyle raps to his SoundCloud account. Tracks such as "Dia de Cobro," "Interesante," and "Contra Quien Sea" racked up millions of spins. (The latter even earned a shout-out from DJ Khaled for his imaginative application of Boricua beats.) In 2016, Towers self-issued El Final del Principio to digital streaming services. Comprised of eight tracks and two new numbers, it racked up more than ten-million streams, placing it on the Latin Rhythm Albums chart. The success of the album opened the floodgates, and Towers became an in-demand collaborator, working with FarrukoBryant Myers, and many others. In 2018, he was featured on the streaming hit "Darte" by Alex Rose, as well as the charting "Forma en Que Me Miras" (alongside SammyLenny Tavarez, and Rafa Pabon). In February of 2019, his collaboration with Farruko on "Si Se Da" had over 160 million streams. In March he appeared on Mariah's charting single "Celos." A month later he issued "La Playa"; the accompanying video reached over 200 million views. In June, the video single "Estamos Arriba" with Bad Bunny hit the number three spot on the chart. Less than a month later, "Dollar," his collaboration with Becky G, ran up the charts with 118 million views. In September, Towers' video single "Piensan" punched in 45 million views in two weeks. After he and Kali Uchis delivered a talk together at a music industry summit sponsored by Billboard and discussed a future collaboration, his video single "Hace un Mes," from One World Music and Casablanca Records, hit over 11 million streams inside of a week. The charting singles "Rutina" and "La Playa" (Remix feat. Maluma and Farruko) rounded out the year. In January of 2020, Towers issued his sophomore long-player Easy Money Baby. The album entered the Top 200 at number 55 and went to number one at Top Latin Albums
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